What we do: Solutions
Our point of difference
Atlantis Healthcare matches true innovation in personalised treatments with personalised, evidence-based, patient support programs.
We can help you find the solution to your marketing needs; choose from the list below:
- We want to improve patient adherence to our latest treatments.
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The path to improving patient adherence begins with understanding the patient’s perspective. Our understanding is developed through an evidence-based framework, scientific approach and extensive clinical research.
Our team of expert clinicians and psychologists is able to study the varying reasons for non-adherence and produce programs that target the individual’s reasons for non-compliance. - We want to provide a unique patient support program that meets the needs of individual patients.
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Atlantis Healthcare believes that, just as medicine research and development is beginning to acknowledge the individual needs of the patient, so should the patient program that supports them.
Our tailored one-to-one programs combine extensive research, detailed profiling and years of experience in handling patient communications. This allows us to develop patient support programs that address patient disease and treatment needs. We are able to send targeted and timely communications that engage patients and improve overall adherence. - We want to build better relationships between patients and our medication.
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With our programs, we develop long-term brand relationships. We believe this is due to the fact that, rather than taking a mass marketing approach, we tailor each communication to the individual patient’s and healthcare professional’s needs.
The feedback we receive from patients shows that they value the support as much as the treatment. - We want to improve our under-performing patient support program.
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Whatever your current patient support program, Atlantis Healthcare can provide the right solution. Over the past 15 years, we’ve developed over 40 programs globally across 27 disease states. This extensive experience allows us to develop programs that evolve to meet the changing needs of your patients and your brand.
- We need to measure the effectiveness of our patient support programs.
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Atlantis Healthcare believes that measurement is critical to any patient support program. We’ve developed a proprietary program measurement scorecard based on adherence best practice and our experience. We set tough objectives for every campaign we manage, reviewing the results throughout the program’s lifetime and then adapting the solution as required.
- We want to improve our communication with healthcare professionals.
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Our programs support the healthcare professional as well as the patient. We understand the pressures placed on healthcare staff and our aim is to provide them with support that assists them to deliver better treatment outcomes for their patients.
- We need to differentiate our brand with patient prescribers.
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We have extensive experience in running Non-Interventional Studies (NIS) measuring outcomes such as adherence, stress and Quality of Life.
- We need help understanding medical marketing codes of practice.
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After so many years developing patient support programs across various disease states and across a plethora of global markets, we understand the various medical marketing codes. We can help you navigate the rules and regulations and understand what you can and cannot do with your patient support program.
- We need an agency with a global reputation and world-leading expertise.
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Atlantis Healthcare’s panel of healthcare psychologists is the best in the world.
Professor Keith Petrie and Professor John Weinman, are recognised as leaders in the field of health psychology. We also have an expert core team of account managers, strategists, writers, designers and support staff to help manage every stage of your patient support program. - We want to work with a single agency throughout the process.
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Atlantis Healthcare offers more than just strategic planning via our end-to-end solutions. Our experienced, world-leading health psychology team uses evidence-based research to develop patient programs using our proprietary Four i’s process. We can then assist you through each stage of the process - from branding, creative, customer relationship management (via OnTrack™), and fulfilment, through to call centre support, reporting, and measurement.
- We’d like to build a strong relationship with our medical marketing agency.
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Unlike larger agencies, our focused and tailored approach allows us to provide an improved level of account management to our clients and build strong, mutually beneficial partnerships.
We are able to take full responsibility for every aspect of your program via our in-house capabilities. In short, the success of our business relies on the success of your program. - We’re looking for a proven process to guide our patient support program.
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We use a proven framework to understand patients, their illnesses and treatment beliefs. Using these detailed patient profiles, we are then able to produce targeted, timely communications that drive long-term, positive, behavioural change.
