Monthly updates with the latest on adherence from health psychology academics and industry leaders Read More
Imagine the scenario where your after-dinner nap gets interrupted by your favourite iPhone ringtone just to hear the pre-recorded voice of Scarlett Johansson (did I mention the movie “Her” is one of your favourites?) reminding you gently that your regular pill is overdue for more than 60 minutes. Scary thought? As a matter of fact technology enabling medication intake monitoring already exists and can be purchased from multiple vendors including AdhereTech and Proteus Digital Health. It may involve physicians to precisely check your adherence, even in real time if necessary. Unsurprisingly, in our world ruled by overall cost efficiency, it is more likely that Scarlett will be replaced with a pre-recorded message which is carefully personalised for you by a specialist adherence and wellbeing solution provider. As a result, soon after the call you walk to the medicine cabinet (with a touch of unhappiness associated with leaving the comfort of your favourite resting spot) and swallow the pill. Done.
If you find the previous scenario too much sci-fi driven (or generally misaligned with healthcare budgets) there is a plan-b option. How about a personalised medication reminder call (yes, you are still allowed to hear the same favourite actor’s voice, or even better, video transmission in the corner of your latest curved 101” TV) before getting snuggled up? Of course, being privacy savvy, you would never agree to swallow the pill with a sensor so it may be puzzling how those adherence guardians knew you would forget to take it. Actually, they don’t. They predicted you may not take it under current circumstances so an appropriate intervention was generated on the fly. And it is all driven by data. Even better, a vast amount of intelligently collected and analysed data. Also known as Big Data.